Initiatives

By embodying Agile principles and practices, the Cross-Functional Agile team for digital transformation is adaptive, collaborative, and focused on delivering incremental value for the success of digital transformation initiatives.  The team will effectively navigate the complexities of digital transformation and respond to changing requirements with resilience and innovation.

• APIs
  • Leverage APIs as a foundational element to achieve agility, connectivity, and innovation within an organization to power its vision for a connected campus and support its diverse integration, data governance and API management needs.

• DevOP
  • Enhance agility, collaboration, and efficiency in the development, deployment, and management of digital solutions.  Establish DevOps Campus Application team to break down silos between development and operations teams, fostering collaboration, automation, and continuous improvement.

• Data Governance
  • Implementing robust data governance practices ensures that the institution can make informed decisions, comply with regulations, and maintain the trust of students, faculty, and stakeholders. It also supports the effective use of data for academic research, reporting, and strategic planning.   Data governance for Digital Transformation is essential for ensuring the effective management, quality, security, and compliance of data across academic and administrative functions. 

Create digital experiences that are inclusive and accessible to all users, including those with disabilities.  Establish Digital Accessibility Training with the immediate focus of 

• Practical Accessibility Techniques
• Accessible Multimedia and Documents
• Continuous Learning and Updates

It is an on-going effort to be integrated into the digital transformation process:

• Awareness and Sensitization
• Understanding Disabilities, Assistive Technologies, and 
• Web Content Accessibility Guidelines (WCAG)
• Responsive Design for Accessibility
• Inclusive User Experience (UX) Design:
• Community of Practices

Mobile Applications:

• Purpose: Developing mobile apps for campus services, communication, and access to information.

• Benefits: Improves student engagement, communication, and accessibility to campus resources.

Collaboration Tools:

• Purpose: Facilitating communication and collaboration among students, faculty, and staff.

• Benefits: Improves teamwork, supports virtual collaboration, and enhances communication channels.

Chatbots and Virtual Assistants:

• Purpose: Providing automated assistance for inquiries related to admissions, registration, and campus services.

• Benefits: Improves efficiency in handling routine tasks and provides immediate responses to user queries.

CRM

• Purpose:  Student CRM (Customer Relationship Management) providing tools to streamline communication, enrollment processes, and student engagement.

• Benefits: Enhance operational efficiency, improve communication, and contribute to a positive student experience throughout students’ academic journey. 

Leverage Digital Transformation to boost enrollment at Fresno State via improving enrollment processes, enhancing student experiences, and optimizing administrative workflows.  Develop Digital transformation initiatives below to align with the institution's strategic goals and focused on creating a seamless and engaging experience for prospective and enrolled students: 

Online Admissions and Applications

• Implement a user-friendly and accessible online admissions platform.
• Enable prospective students to submit applications, upload documents, and track application status digitally.
• Provide a seamless and intuitive application process to enhance the overall experience.

Virtual Campus Tours and Events:

• Offer virtual campus tours and online information sessions.
• Utilize virtual reality (VR) or augmented reality (AR) technologies for immersive campus experiences.
• Host virtual open houses, webinars, and Q&A sessions to engage with prospective students remotely.

Personalized Communication

• Implement a customer relationship management (CRM) system for personalized communication.
• Utilize email campaigns, chatbots, and social media to keep prospective students informed about admissions, events, and deadlines.
• Provide timely and relevant information tailored to individual interests.

Mobile-First

• Develop a mobile-friendly website and applications to cater to the increasing use of smartphones by prospective students.
• Enable mobile access to application forms, course catalogs, and important updates.
• Implement mobile notifications for timely reminders and announcements.

Bulldog Bound

• Data Analytics for Targeted Marketing:
  • Utilize data analytics to identify trends and preferences among prospective students.
  • Tailor marketing strategies based on data insights to target specific demographics effectively.
  • Implement targeted advertising campaigns on digital platforms.

• Application Status Tracking:
  • Develop an online portal for applicants to track the status of their applications.
  • Provide real-time updates on application progress, admission decisions, and required documentation.
  • Enhance transparency in the enrollment process.

• Online Orientation and Onboarding:
  • Create online orientation programs for admitted students.
  • Deliver onboarding materials, welcome messages, and campus information through digital platforms.
  • Facilitate virtual meet-and-greet sessions with faculty, staff, and fellow students.

Online Course Catalog and Program Information:

• Maintain an updated and easily accessible online course catalog.
• Provide detailed program information, including course descriptions, faculty profiles, and potential career paths.
• Implement search and filtering options for easy navigation.
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• Process Automation (Automated University)

Digital Document Submission and Verification:

• Enable digital submission of required documents for enrollment.
• Implement electronic verification processes to streamline document verification.
• Reduce paperwork and manual processing through digital document management systems.

Automated Enrollment Workflows:

• Implement automated enrollment workflows to streamline processes.
• Utilize workflow automation for tasks such as course registration, fee payment, and housing assignments.
• Reduce manual administrative burden and enhance efficiency.

Digital Financial Aid and Scholarship Applications:

• Enable online applications for financial aid and scholarships.
• Provide clear information on available financial aid options and eligibility criteria.
• Implement digital processes for award notifications and acceptance.